Jack Spade & Kate Spade - Valentines Day cross-promotion email-blasts (February 2011)
This is not the first time I’ve posted about my love for all things Jack Spade. Last week, Jack Spade and their sister company Kate Spade simultaneously sent out Valentines Day e-mail blasts; the Jack Spade mail-out read: DON’T BE THAT GUY — Give your Valentine what she really wants; then suggested a few key items from katespade.com and linked to their site; the Kate Spade email did the same, linking back to jackspade.com with suggestions on what to get your guy.
Brilliant.
